If you couldn’t make it last night, here is a recap of our #AZPRC meeting with the talented Jeff Hecht. During our meeting he made several relevant points, mentioned great case studies and even intertwined his personal love for “The Bachelor”.

Below are some key points Jeff went over personal branding:

• Twitter is a new tool to brand yourself, but you still need old school traditional tools too (phone, coffee dates, lunches)
• Work on your elevator pitch – Realistically, you only have  6 seconds to make the first impression. The goal is to get your foot in the door and get them to learn more about you. Work your way up to 30 seconds.
• A great way to brand yourself/network is to work the registration table at a local event.
• Know your audience, do your research before going to a networking event (with branding in mind)
• People will invite you into their house but not necessarily in their bedroom (Facebook Policy). You can add people onto your Facebook, but certain people should only have access to certain things. Keep what is personal, personal.

Thanks to those of you who came @cliquekaila @magpie247 @amandamarker @RedlinCook @CCPolitico @JennMcPhee @AlixSteinPR @abbygilmore @AshleyOakes @JeffHechtAZ